Source: Morse Microelectronics Author: Morse Microelectronics
Sydney, Australia and Beijing, China, December 16, 2024 - Morse Microelectronics, the world's leading provider of Wi-Fi HaLow solutions, today announced the appointment of Andy McFarlane as Vice President of Marketing. Andy has a track record in many global technology brands and will bring deep expertise and forward-looking strategic vision to Morse Microelectronics, leading Morse Microelectronics' marketing strategy and further reshaping the wireless industry landscape.
Michael De Nil, co-founder and Chief Executive Officer of Morse Microelectronics, said: "Andy is very welcome to the Morse Microelectronics leadership team. Andy's deep expertise in marketing transformation and leadership in building high-performing, agile teams will help strengthen our brand and accelerate the company's global growth strategy."
As Vice President of Marketing at Morse Microelectronics, Andy will have overall responsibility for the company's global marketing strategy. His focus will include enhancing the company's brand awareness, strengthening customer relationships, and ensuring that marketing initiatives are aligned with Morse Microelectronics' growth goals in the rapidly evolving wireless technology market.
Andy McFarlane, Vice President of Marketing at Morse Microelectronics, said: "Joining Morse Microelectronics at this stage of transformation is a great opportunity. The company's breakthrough in Wi-Fi HaLow technology is reshaping the wireless industry. We look forward to working with this outstanding team to expand the company's brand, strengthen customer relationships, and drive continued growth around the world."
About Morse Microelectronics
Morse Microelectronics is a leading Wi-Fi HaLow fabless semiconductor company headquartered in Sydney, Australia, with offices worldwide. As the world's leading Wi-Fi HaLow company, Morse Microelectronics is committed to pioneering the next generation of wireless connectivity solutions for the Internet of Things. The company has now launched a prototype Wi-Fi CERTIFIED HaLow MM6108 production silicon chip: the fastest, smallest, lowest power consumption, and longest transmission distance Wi-Fi HaLow chip on the market today.
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